Tire Brands Built for Independent Dealers.
Horizon develops its own tire brands with owned molds and protected dealer margins, shipped same or next day from our U.S. warehouses.
Serving independent tire shops, regional distributors, and commercial fleet operators nationwide.
Four Brands,
One Supplier
We don’t chase thousands of slow-moving sizes. We focus our inventory on the high-demand fitments — the sizes that drive most of a dealer’s weekly volume — across four brands, from flagship passenger to fleet-grade commercial.

CROSSMAX
Premium · Passenger & Light TruckPremium passenger and light truck tires built for performance, capability, and long tread life.
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WATERFALL
Everyday Value · Passenger & Commercial LTTouring, SUV, highway terrain, and commercial light truck tires offering a quiet, comfortable ride and proven all-season reliability.
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SUPERMAX
Passenger & Commercial · Light Truck + Truck & TrailerATX-1, RTX-1, and TR-1 passenger and light truck tires plus medium radial truck and trailer patterns built for uptime and retreadability.
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SOTERA
Commercial · Truck + TrailerSAP-1 Plus all-position, SCD-1 Plus drive, and SPT-1 Plus trailer patterns for commercial truck and trailer applications.
View LineupWarranty Coverage You Can Sell With
Up to 60K Mile Warranties
Premium lines offer mileage protection your customers expect
Fully Insured Products
Covered by U.S.-issued product liability insurance.
Direct from Horizon
Issues go straight to us. We handle them.
DOT Compliant
All tires meet federal DOT safety standards.
Warranty terms and conditions apply. For complete coverage and claims information, contact your sales representative or visit horizontire.com.
Sq Ft of Warehouse Space
Strategic Warehouse Locations
Years Serving Dealers
Owned Brand Families

How We Work
Horizon Tire develops and owns its own tire molds, contracts production with established factories across Thailand, Vietnam, Turkey, and Cambodia, and distributes through three U.S. warehouses. The result for dealers: quality tires, competitive margins, and reliable, source-direct support — without the complexity. With warehouses in California, Texas, and Tennessee, we serve dealers coast-to-coast with speed and consistency.
Learn Our StoryWhy Dealers Choose Horizon
Owned Molds & Designs
Our own tire molds — not rebadged commodity stock. Consistent specs you can stand behind, order after order.
Resilient Multi-Country Supply
Production across Thailand, Vietnam, Turkey, and Cambodia keeps inventory flowing when single-source suppliers stall.
Same / Next-Day Fulfillment
Three U.S. warehouses — including Memphis, one of the largest distributor-owned facilities in the country — ship most orders fast.
Protected Territory & Real Reps
A limited-dealer-per-region model and dedicated reps who know your account.
Coast-to-Coast Coverage
800,000+ square feet across Irwindale, CA; Pasadena, TX; and Memphis, TN means most orders ship same or next day.
We serve dealers of every size: container-direct shipments to any U.S. destination for volume buyers, and flexible fill-in orders for single-location shops — no massive minimums.
Ready to Partner?
Let’s talk about how private label can grow your margins.
What happens next
- 1Schedule a 15-minute call with our team
- 2We’ll discuss your volume, market, and margins
- 3Get custom pricing and territory availability

